California Smoker’s Hotline

A Good Idea


The California Smoker’s Hotline is a collaborative effort between First 5 California and the California Department of Public Health. The toll-free Hotline offers callers one-on-one telephone counseling, referrals to local resources, and self-help materials. The telephone counselors provide support and use evidence-based tobacco cessation counseling protocols. Counseling is available in English, Spanish, Mandarin, Cantonese, Korean, and Vietnamese.

First 5 is funded through Proposition 10, which adds a 50-cent tax to each pack of cigarettes sold.

Goal / Mission

The Hotline’s goal is to help individuals and families quite smoking.

Results / Accomplishments

In the 2008-2009 Fiscal Year, 36,825 individuals called the hotline. Of these, 20% were either pregnant or had a child zero to five years of age, 52% self identified as an ethnic minority, 60% had Medi-Cal health coverage, and 20% were uninsured.

About this Promising Practice

Primary Contact
Kris Perry, Executive Director for First 5 California
California Children and Families Commission
2389 Gateway Oaks Drive, Suite 260
Sacramento, CA 95833
(916) 263-1050
Health / Substance Abuse
First 5 California Children and Families Commission (First 5) and California Department of Public Health
Date of publication
For more details
Target Audience
Adults, Families